Operating company · Ontario, Canada
PAG Direct
New and used cars, bought your way.
PAG Direct sells and services Hyundai and Toyota across the Greater Toronto Area, in the showroom or entirely online. It was born more than 30 years ago as the Phaeton Automotive Group.
Three dealerships in the Greater Toronto Area. A Great Place to Work Certified company.
Shop online
Buy a car without leaving the kitchen table.
Browse the live inventory and filter it by type, year, make and model. Book a video chat to see a car's features and condition for yourself. A sales consultant walks you through the financing with no pressure, you leave your deposit online, and you send your current car's details for a trade-in appraisal with no obligation. Then collect the car at a dealership, or have it delivered to your door.
Certified
Every car earns the badge before it is sold.
Each vehicle goes through a full multi-point inspection to reach the PAG Direct Certified standard, which meets or exceeds the manufacturer's own requirements. Every car is bought with a 7 day or 1500 km exchange program. Where a car also qualifies for a manufacturer program, Hyundai H Promise or Toyota Certified, the buyer receives coverage of equal or greater value.
After you drive off
Service and parts
The relationship starts at handover. It does not end there.
Service. Factory-trained technicians handle regular maintenance and warranty work at all three dealerships.
Parts. Parts teams fit genuine manufacturer parts and quality aftermarket accessories, whichever suits the car and the budget.
Book online and the confirmation lands on your phone.
Retail across the Greater Toronto Area
3dealerships carrying Hyundai and Toyota, in the showroom and online
Where PAG Direct comes from
Thirty years
in the trade
What guides the work
- Automotive retail innovation
New online tools and welcoming showrooms, always being rethought.
- People investment
The best people hired, developed and kept, in a culture worth staying for.
- Experiential excellence
The cars are exceptional; the experience around them is what sets PAG Direct apart.
- Integrity and transparency
Promises kept, every conversation clear, and ownership taken when something slips.
The footprint
Born more than 30 years ago as the Phaeton Automotive Group, PAG Direct is the group's automotive retail arm in Canada.
- Three dealerships. Richmond Hill Toyota, Richmond Hill Hyundai and Thornhill Hyundai, all in the Greater Toronto Area.
- Great Place to Work Certified. Recognised for its workplace across every location.
- Part of World Automotive Group.PAG Direct is the group's retail arm in North America.
Start here
Automotive, your way.
New and used Hyundai and Toyota, bought and serviced on your terms, in person or entirely online.
1-888-654-2670. info@pagdirect.com. 11240 Yonge Street, Richmond Hill, Ontario.